Wednesday, July 6, 2011

Everything You Need to Know About Social Media Ethics

As I was teaching social media and word of mouth marketing to an MBA class at Seattle University last night I showed a very important video I also use in my workshops and seminars on ethics. It features Andy Sernovitz, author of the book "Word of Mouth Marketing." This is an important video to watch and I urge you---and your team to watch it and discuss it.

http://vimeo.com/23294795