Thursday, July 29, 2010

Nice Work by PCC Markets!

If you want to see one of the best examples of Facebook engagement follow PCC Natural Markets. It's a company dedicated to "customer service." They believe if you treat customers right, sales will follow. One of their best spokespeople is Ricard Rabago who is their social media specialist. He's passionate about social media. He spoke to a class I'm teaching at Seattle University in the MBA program and was great. He offered real practical explanations of why PCC was in the social media space, how best to do it, and why it is working for the company.