From E-Marketer Daily some interesting news about who uses Facebook.
The big headline: Afluent Facebook users making at least $100,000 annually spent the most time on the site and on the web as a whole. According to the report by market researcher Morpace, despite Facebook’s growing appeal to older users, 18- to 34-year-olds spend the most time on the site per week, at 8.5 hours out of 22.4 spent online.In addition, comScore found that the visitors who spent the most time on Facebook also spent the most money online.
The big headline: Afluent Facebook users making at least $100,000 annually spent the most time on the site and on the web as a whole. According to the report by market researcher Morpace, despite Facebook’s growing appeal to older users, 18- to 34-year-olds spend the most time on the site per week, at 8.5 hours out of 22.4 spent online.In addition, comScore found that the visitors who spent the most time on Facebook also spent the most money online.
